Tuesday, February 26, 2013

Errrrr day.

I've got to be more creative with these posting titles. One day... Anyways, so I changed my STD awareness campaign to the decriminalization of marijuana. Very important/relevant subject matter, considering states are finally starting to work towards this. And yet, billions of dollars are also spent preventing it. Makes you wonder what could be done with all that cash, eh? Either way, here's a rough draft of the first piece, the main infographic poster:

Hemp textures with an organic color scheme keep it more... professional. The target market isn't weed smokers themselves (their stance is fairly clear), but rather the demographic for those who would rather see it in line with heroin and cocaine. Calm, almost soothing, yet popping right out at you. And some damn interesting facts as well. More to come.

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